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Trends in Tourist Behavior: New Products and Experiences from Europe

By Andrïs Artal-Tur (Editor), Metin Kozak (Editor), Nazmi Kozak (Editor)
eBook
$189.00
By Andrïs Artal-Tur (Editor), Metin Kozak (Editor), Nazmi Kozak (Editor)
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This book examines both how tourist behavior is being shaped by the new tourism products and segments that are appearing on the European market and how the tourist experience influences post-trip evaluation of destinations and of tourism and hospitality businesses. On this basis, practical implications and recommendations are highlighted that will help destination management organizations to improve the performance of their destinations and particular businesses. The first part of the book ...

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BusinessIndustriesConsumer IndustriesRecreation & Entertainment Industries - Hospitality & Tourism