Trust and Western-Russian Business Relationships

Ayios looks at the Western experience of doing business in Russia, and how trust between business partners from East and West is created or destroyed within the business relationship. This book provides the reader with an in-depth look at the key factors that lead international partners to trust each other in a business relationship. Detailed data gathered from practitioners during 1996 and 1997, across a variety of industry sectors, provides a thorough account of the cultural difficulties ...