Using the Phone to Sell: How to sell more to more people more often

Andrew Seaward has been working around telemarketing and telesales teams for over 30 years. First managing B2B teams and then doing his own telephone prospecting as he built his own training and consultancy business.

In Using the Phone to Sell: How to sell more to more people more often he sets out these proven selling techniques for a changing world. He offers a solid structure for your calls and gives a liberal sprinkling of tips and shortcuts. Plus, a smattering of often light-hearted le...