Value Co-Creation Processes in Circular Firms: Beyond Organizational Boundaries

This book investigates value co-creation processes within the context of circular entrepreneurship. By rooting the book in value co-creation theory, the author addresses the following research questions: How do value co-creation processes impact organizations? And how could circular firms gain legitimacy through value co-creation processes? Through an empirical study based on interviews with circular entrepreneurs and focus groups involving both entrepreneurs and a sample of co-creating cus...