Values Management and Value Creation in Business: Case Studies on Internationally Successful Companies
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How important is it to actually live a company's values? Values provide internal and external orientation and legitimize decisions and actions. They also send a signal that the company is a reliable cooperation partner. They can, therefore, help businesses lower their costs and improve their economic value creation. If lived values have such advantages, why is explicit-and effective-values management not as widespread as one might think? How do inconsistencies between propagated values and ...























