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Wake Up Call
By Deb Finch
eBook
$9.99
By Deb Finch
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In 2014, the world was shaken by millions of people undertaking the ALS Ice Bucket Challenge on social media. It raised $115 million dollars.
In Wake Up Call: Lessons from the ALS Ice Bucket Challenge for Nonprofit Social Media, Deb Finch uses the ALS Ice Bucket Challenge as a starting point to demonstrate how small nonprofits can leverage social media to increase donations, awareness, and volunteers.
Encapsulating her motto, "'More Posts' Is Not a Strategy! #MPINS", this book dives deep int...
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