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What Is LEGO?

By Jim O'Connor, Who HQ, Ted Hammond (Illustrator)
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$4.99
By Jim O'Connor, Who HQ, Ted Hammond (Illustrator)
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Notes From Your Bookseller

The always reliable Who HQ goes to the wonderful world of LEGO to illuminate just how these building blocks became so popular. Great for the young builders in your life.

Find out how these fun, stackable blocks became the most popular toys in the world.

The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.

In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap t...

Categories

KidsGames & Activities - KidsToys, Dolls & Puppets - Kids