What to Say: 12 Major Gift Asks to Get a YES

You know you should be asking for major gifts. You believe in the mission. You've done the cultivation. And then you get to the moment that matters and you freeze.

What to Say gives you the exact words.

Written by major gift expert Mary Petersen who has closed gifts up to nine figures and coached hundreds of fundraisers to do the same this book hands you 12 proven ask scripts for the most important, most feared moments in major gift fundraising. Not theory. Not frameworks. The actual sentence...