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What's Next Is Now: How to Live Future Ready

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A 2024 "NEXT BIG IDEA CLUB" MUST-READ

A PUBLISHERS WEELKLY Best Audiobook of 2024

Google’s first Chief Innovation Evangelist inspires you to shape your own future, navigate ambiguity and uncertainty with intention, and transform problems and challenges into profound opportunities.

We don’t have to be afraid of what the future holds. Rather than bracing for what happens next, Dr. Frederik G. Pferdt argues that you can be making what happens next. You can respond to unexpected challenges—big and...