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Why You Like It: The Science and Culture of Musical Taste
By Nolan Gasser
Paperback
$24.99
By Nolan Gasser
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From the chief architect of the Pandora Radio’s Music Genome Project comes a definitive and groundbreaking examination of why we respond to music the way we do.
Everyone loves music. But what is it that makes music so universally beloved and have such a powerful effect on us?
In this sweeping and authoritative book, Dr. Nolan Gasser—a composer, pianist, and musicologist, and the chief architect of the Music Genome Project, which powers Pandora Radio—breaks down what musical taste is, where i...