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Winning Digital Customers: The Antidote to Irrelevance
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THE WALL STREET JOURNAL BESTSELLER with a foreword by the CIO of the NFL.
“No matter how experienced you are, you will learn something important from this book!”
-SPRINT Chief Digital Officer, Rob Roy
Customers today expect the brands they deal with to deliver an increasingly outstanding and seamless digital experience. Those that do are thriving. Those that don't are becoming increasingly irrelevant. Executives charged with leading any aspect of digital face many challenges, which often inclu...
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