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Winning in Turbulence

By Darrell Rigby
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$17.99
By Darrell Rigby
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The current downturn may prove more brutal than most previous recessions. It's already hammering companies in markets around the globe. It will test businesses to their fullest-many won't survive.

But downturns present strategic opportunities, too. In fact, many more companies achieve dramatic gains during recessions than in normal times.

How to ensure your company emerges successful? In Winning in Turbulence, a new volume in the Memo to the CEO series, Bain&Company downturn strategist Darrel...

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