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Women Who Rise: Ambition, Motherhood, and the Right to Want More

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Why do so many new products fail in the market?

What causes schedule and cost overruns?

How can products be developed right the first time?

Unlike books focused solely on speeding development or cutting costs, Blind Spots: Why Product Development Projects Miss Their Targets reveals the often-overlooked traps that lead to costly failures and overruns, explains why they happen, and offers practical, actionable ways to avoid them altogether.

By the end of this book, readers will understand:

  • Why un...