World Class Service: The 6 Rules of Creating Exceptional Customer Experiences

This book provides practical examples and guidance on how to provide excellent customer services.

Increasingly, organizations and businesses are faced with demanding customers. Customers tend to be better informed, more individualistic and highly critical, and less likely to accept bad or mediocre service or being told 'no'. Some industries are used to this type of customer, for example the high-end hospitality industry, and the luxury goods and services industries – 5-star hotels, expensive...