100 Things Every Presenter Needs To Know About People

by Susan Weinschenk

Overview

New 2nd Edition! Do you know the science behind giving a powerful and persuasive presentation? This book reveals what you need to know about how people listen, how people decide, and how people react so that you can learn to create more engaging presentations. No matter what your current skill level, whether beginner or polished, this book will guide you to the next level, teaching you how to improve your delivery, stance, eye contact, voice, materials, media, message, and call to action.If you give presentations for any reason, this book is a MUST read. The science is backed up by research, and the author is a world renowned speaker and thinker.

Product Details

ISBN-13:	9781963902037
Publisher:	The Team W, Inc.
Publication date:	04/30/2024
Series:	100 Things
Sold by:	Barnes & Noble
Format:	eBook
Pages:	302
File size:	5 MB

About the Author

Susan Weinschenk has a Ph.D. in Psychology, and is the Chief Behavioral Scientist and CEO at The Team W, Inc, and former Professor at the University of Wisconsin. Susan consults with Fortune 1000 companies, start-ups, governments and non-profits, and is the author of several books, including 100 Things Every Designer Needs To Know About People, 100 MORE Things Every Designer Needs To Know About People and How To Get People To Do Stuff. Susan is the co-host of the Human Tech podcast.

Table of Contents

Table of Contents Chapters:

1. How People See, Read, and Listen
2. How People Think and Learn
3. How To Grab and Hold Attention
4. The Power of Stories
5. How To Motivate People To Take Action
6. How People Decide To Take Action
7. How People React To The Environment
8. How People React Emotionally
9. How People React To You
10. How To Craft Your Presentation