Cycles: How We Will Live, Work, and Buy

Named Book of the Year by the National Community Colleges Association, Cycles approaches the idea that age is becoming less relevant in defining who we are and how we live as life expectancy increases and the pressures to live a linear lifestyle fade.

As we enter a new era, a lifestyle revolution has drastically transformed who we are and what we do, both as people and as consumers. Drawing on her expertise in generational marketing, Maddy Dychtwald, cofounder of Age Wave, offers a radical v...