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Expect the Unexpected (Or You Won't Find It): A Creativity Tool Based on the Ancient Wisdom of H
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"You can't step in the same river twice."
"Dogs bark at what they don't understand."
"The doctor inflicts pain to cure suffering."
The ancient Greek philosopher Heraclitus was famous for his brilliant and provocative sayings. Today, more than 2,500 years after they were written, his ideas about life, nature, and the cosmos remain as startlingly original as ever.
In Expect the Unexpected (Or You Won't Find It), Roger von Oech uses thirty of Heraclitus' epigrams as springboards to dazzling creati...
"Dogs bark at what they don't understand."
"The doctor inflicts pain to cure suffering."
The ancient Greek philosopher Heraclitus was famous for his brilliant and provocative sayings. Today, more than 2,500 years after they were written, his ideas about life, nature, and the cosmos remain as startlingly original as ever.
In Expect the Unexpected (Or You Won't Find It), Roger von Oech uses thirty of Heraclitus' epigrams as springboards to dazzling creati...
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