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Strengths Based Selling

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Sales expert Brian Brim delivers a compelling new perspective on building better sales forces by using the strengths of each salesperson more effectively. Includes access to Gallup’s CliftonStrengths assessment.

The key to success, salespeople are constantly told, is to follow specific steps and techniques. Just heed the advice of this guru or that speaker, and you’ll be the best!

Well, that approach just doesn’t work for most salespeople. And it probably doesn’t work for you either. The mos...