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Winning with AI Personalization: The Privacy-First Playbook for E-Commerce Growth

By Brian V. Anderson
Hardcover
$32.00
By Brian V. Anderson
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The e-commerce personalization industry has sold brands a lie. For years, vendors have promised that every business can replicate the one-to-one experiences of Amazon and Netflix. The reality? Most website visitors are anonymous, privacy regulations have eliminated traditional tracking methods, and the content required for true personalization demands resources most brands simply don't have.

Brian Anderson, founder of AI-powered commerce platform Nacelle, exposes why 63% of marketing leaders...

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