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A New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth
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A NEW MONEY STORY: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth
Book Summary
Neuroscientists estimate that over 90 percent of our operating systems-beliefs, behaviors, patterns-are
unconscious. Since the surface story determines less than 10 percent of our decisions, how can we
illuminate the shadow story responsible for over 90 percent of what we do each day? Once we
systematically understand our relationship with money, our individual meanings and symbolism, can we
overcome th...
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