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AI in Business Decision Making: A Textbook for Business Students

By Cheng Xu
Paperback
$45.50
By Cheng Xu
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In an era where data is the new currency and technology shapes every business decision, understanding how to leverage Artificial Intelligence (AI) is essential for tomorrow's business leaders. AI in Business Decision Making: A Textbook for Business Students is a comprehensive guide that bridges the gap between AI theory and real-world business applications. This textbook equips business students with the tools and knowledge to harness the power of AI across key business functions-marketing,...