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Always End with the Beginning in Mind: How Firms Remain Great AFTER the Founder Exits
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The world likes to believe life is a series of endings. Some are good, others bad, but things always end. In the modern age, the movie ends, the television show ends, the book finishes with "The End", and we start to believe life is about endings. This book is based on the premise that endings are just new beginnings. Everyone can end, with the beginning in mind. Giving up the concept of "everything ends" is one of the most important steps in business continuity.
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