Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century | Barnes & Noble®

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By Jeff Lawson, Eric Ries (Foreword by)

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Overview

Jeff Lawson, developer turned CEO of Twilio (one of Bloomberg Businessweek's Top 50 Companies to Watch in 2021), creates a new playbook for unleashing the full potential of software developers in any organization, showing how to help management utilize this coveted and valuable workforce to enable growth, solve a wide range of business problems, and drive digital transformation.

From banking and retail to insurance and finance, every industry is turning digital, and every company needs the b...

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Categories

Business Computers Management & Leadership Enterprise Computing Systems Strategic Management Enterprise Computing - General & Miscellaneous Strategic planning->Data processing