B2B: How to Build a Profitable E-commerce Strategy

In B2B, it's not a matter of winning or losing — it's getting into the game that matters. Companies on the Internet fast track are buzzing about the unquestionable potential of B2B e-commerce. And why not? Reliable estimates suggest that trillions of dollars will be transacted over the Web in the next few years — and the bulk of that will occur in the business-to-business space. For all of the discussion, however, this vast frontier of Internet commerce is still unexplored by most companies...