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Billion-Dollar Branding: Brand Your Small Business Like a Big Business and Great Things Happen
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Go ahead. Ask 10 people what branding is. You’ll get 10 different answers. Mainly, those answers will be about things like logos, colors, fonts, jingles, or ads. The only apparent truth: Branding is the single most misunderstood concept in American marketing.
But for the businesses who understand brand, life becomes much easierand much more profitable.
If you have a business and think your business has a brand, "Billion-Dollar Branding" will make you think again. "Billion-Dollar Branding" wi...
But for the businesses who understand brand, life becomes much easierand much more profitable.
If you have a business and think your business has a brand, "Billion-Dollar Branding" will make you think again. "Billion-Dollar Branding" wi...
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