Breaking the Rules: Posters from the Turbulent 1980s in Switzerland: Poster Collection 15

With their atmosphere of sociopolitical ferment, the 1980s also witnessed the appearance of a new aesthetic in Swiss graphic design, influenced by the punk aesthetic and first experiments with the Macintosh. Alternative cultural and political movements consciously seized on new visual identities in order to set themselves apart from established institutions. In constructive conflict with the stylistic rigor of the Swiss Style, young designers discovered innovative forms of visual expression...