Bringing Strategy Back: How Strategic Shock Absorbers Make Planning Relevant in a World of Constant Change

Reconsider Strategy and Make Planning Relevant



In Bringing Strategy Back, strategy expert Jeffrey Sampler cuts through the clutter to reveal exactly why the usual tools of strategy are so sorely out of sync with our needs: windows of opportunity close far faster than they once did, many of these opportunities are smaller than they once were, growth rates are uneven across markets, and today's competition is more asymmetrical than ever. The upshot for managers is that they need to reorient th...