Transform your passion into a profitable businesswith the help of the legendary entrepreneur who turned an innovative idea into a $100 million global powerhouse.
Judi Sheppard Missett is a fitness icon who, at just three years old, discovered a passion for dance that would eventually fuel a global dance fitness empire. After an early life spent honing her dancing skills and a career as a professional jazz dancer, Judi had an epiphany: why not combine the art of jazz dancing with the science of exercise to help others achieve a healthier, happier self-image and life? The wildly enthusiastic response from her first 15 students inspired her to launch Jazzercise, Inc., the world’s leading dance fitness program with a cumulative $2 billion in global sales.
In Building a Business with Beat, Judi reveals for the first time the secrets behind the company’s five decades of enormous success. In addition to helping millions of men and women improve their health and well-being through the fun and fitness of dance, Judi has inspired 8,500 franchisees to achieve their dream of owning and running their own business. Now, through powerful personal stories, practical proven-successful advice and insights, Judi shares how you, too, can transform your passion into a profitable business.
This inspirational guide will teach you how to:
• Create a successful business by discovering and defining your larger purpose
• Use your unique perspectives and abilities to enhance the lives of others
• Deftly handle everyday obstacles and unplanned events
• Develop an open mindset and embrace innovation and new possibilities
• Inspire your staff to connect to a purpose greater than day-to-day work, and more
Filled with helpful tips, smart strategies, and no-nonsense advice, this book is essential reading for anyone who has ever dreamed of creating a thriving, purpose-driven business. The author is living proof that when you’re doing what you love, it may not seem like work at all.
|Publisher:||McGraw-Hill Professional Publishing|
|Product dimensions:||6.00(w) x 8.60(h) x 1.20(d)|
About the Author
Table of Contents
Part 1 Find The Beat 1
Chapter 1 Beginnings 3
Chapter 2 Listen. Trust. Act. 25
Chapter 3 Expect Resistance. Do It Anyway. 39
Part 2 Maintain Your Rhythm Through Growth and Change 55
Chapter 4 Watch Tor Cues, Signs, and Signals 57
Chapter 5 Growing Organically, Going Viral… and Global 77
Chapter 6 Be a Rebel 105
Chapter 7 Hard Yeses, Flexible Nos, and the Magical Power of Why Not? 119
Chapter 8 Create a Purposeful Culture 141
Chapter 9 Cultivate Your Customer Community 159
Chapter 10 Assessing Expectations, Maintaining Excellence 175
Chapter 11 The Joy of Giving Back 193
Chapter 12 Secrets to Our Longevity 211
Part 3 Harmonize Your Body, Mind, and Spirit 229
Chapter 13 Make The Body-Mind-Spirit Connection 231
Chapter 14 Keep Moving Forward 247
Note to My Granddaughters 255