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Business Innovation For Dummies
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Channel your creative prowess to boost your success in business
Fresh solutions and new products and services are the intellectual capital that gives a company its competitive edge. This practical guide gives you easy-to-follow steps for using creativity to solve problems, boost sales, master the art of invention, and identify new strategic opportunities.
Think outside the box — learn how to tap into your creative energy and apply it to every area of the business milieu
Take the reigns — mak...