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Business Intelligence and Analytics in Small and Medium Enterprises

By Pedro Novo Melo (Editor), Carolina Machado (Editor)
Paperback
$72.99
By Pedro Novo Melo (Editor), Carolina Machado (Editor)
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Technological developments in recent years have been tremendous. This evolution is visible in companies through technological equipment, computerized procedures, and management practices associated with technologies. One of the management practices that is visible is related to business intelligence and analytics (BI&A). Concepts such as data warehousing, key performance indicators (KPIs), data mining, and dashboards are changing the business arena.



This book aims to promote research relate...

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