Business Statistics for Competitive Advantage with Excel 2016: Basics, Model Building, Simulation and Cases

Business Statistics for Competitive Advantage with Excel 2016: Basics, Model Building, Simulation and Cases

by Cynthia Fraser

Paperback(Softcover reprint of the original 1st ed. 2016)

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Product Details

ISBN-13: 9783319812175
Publisher: Springer International Publishing
Publication date: 04/27/2018
Edition description: Softcover reprint of the original 1st ed. 2016
Pages: 475
Product dimensions: 8.27(w) x 10.98(h) x (d)

About the Author

Cynthia Fraser received her Ph.D. from The Wharton School, University of Pennsylvania, and is a member of the Marketing faculty at The McIntire School of Commerce, University of Virginia, where she teaches business statistics. Her research has appeared in a number of journals, including Decision Science, Management Science, Journal of Marketing, Journal of Consumer Research, Psychology and Marketing, Journal of International Business Studies, and Journal of Applied Social Psychology.

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