Content-First Design: Moving content forward

How often have you seen a proposed web design that looks nice, but is filled with dummy Lorem Ipsum text? You know it looks nice, but even if you know the purpose of the site, it can be difficult, if not impossible, to see how the site will work for its intended users.

Too many projects are designed like this, and too many fail to serve their purpose. People don't come to a website to look at a pretty web design; they come to solve a problem, buy a product, or complete a transaction.

Content-...