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Covert Persuasion: Psychological Tactics and Tricks to Win the Game
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Discover effective techniques to convince people of virtually anything with the help of psychology, linguistics, sales tactics & communication.
"This book is a treasure trove of ideas you can use to turn a 'no' into a 'yes' almost instantly-in any sales situation." —Brian Tracy, speaker and author of Create Your Own Future and Change Your Thinking, Change Your Life
When we make decisions we like to think we weight the options carefully, look at all the possibilities, and make the best choi...