Crush It!: Why NOW Is the Time to Cash In on Your Passion

Crush It!: Why NOW Is the Time to Cash In on Your Passion

by Gary Vaynerchuk


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Product Details

ISBN-13: 9780061914171
Publisher: HarperCollins Publishers
Publication date: 10/13/2009
Pages: 142
Sales rank: 44,458
Product dimensions: 5.60(w) x 8.30(h) x 0.70(d)

About the Author

Gary Vaynerchuk is chairman and CEO of VaynerX, a $150-million-plus media holding agency that includes VaynerMedia and PureWow. He is one of the world’s leading marketing experts and a four-time New York Times bestselling author. After growing his family wine business from a $4 million to a $60 million busines, he developed and now runs VaynerMedia, one of the world’s hottest digital agencies. Gary is also a prolific angel investor and venture capitalist, investing in companies including Snapchat, Facebook, Twitter, Uber, and Venmo, and cofounding the Vayner/RSE fund, among many other enterprises. He lives in New York City.

What People are Saying About This

Scott Simon

“Gary Vaynerchuk has become a walking, talking (and oh, such talking!), webbing and Tweeting example of how believing in what you do and keeping it fun can step up your life in all ways. There is nobody I would rather talk sports with—or wine or life.”

Tony Robbins

"Gary is a force of nature. His authentic, raw passion and caring touches everyone. His insights into social media & his message of opportunity could not be more timely."

Tim Ferriss

"Anyone looking to supercharge their career should beg, borrow, and steal to learn Gary Vee's techniques. He reinvented the rules to build a $50-million business from scratch-on his own terms."--(Tim Ferriss, #1 NY Times bestselling author of The 4-Hour Workweek)

Tony Hsieh

"Gary Vaynerchuck is one of those entrepreneurs who has discovered the secret to combining passion with business. He is always an inspiration and always entertaining. You owe it to yourself to read this book!"--(Tony Hsieh, CEO of

Kevin Rose

"Gary was the first person to push me on the importance of personal brand and transparency - this was months before anyone was talking about it, he's always two steps ahead of anyone else."--(Kevin Rose, Founder of

Customer Reviews

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Crush It! 3.9 out of 5 based on 0 ratings. 110 reviews.
BenIves More than 1 year ago
I saw this book profiled on somebody's blog. I got in the mail today and read it in about two hours. I read a lot and must say that I would put this in the category of "fun read". If you have any interest at all in making a living online, this is one of the books you should read. I suspect this book will be popular with his followers, but I have never heard of this guy and still enjoyed it. The price and length are just right. I highly recommend it. RapidVisa
Greg_Drejza More than 1 year ago
Thanks to Gary for his insights. His approach is in your face, to the point and timely. As with all the teachers, books, videos, etc promoting the use of the "Law of Attraction", Gary hits the spot by saying, "...follow your passion..., ...never give up..., what you like to do...". I really like his ideas about leveraging social media. It is free and just takes some time! His feedback on the method for writing blog posts is also informative. Follow your heart and be inspired! Again I am grateful that Gary wrote this book. This book can be read in a night or two.
Anonymous More than 1 year ago
If you want to listen to 11 chapters of Gary talking about how much he loves himself, his wonderful accomplishments and his desire to buy the New York Jets then purchase this book. Honestly. There's one good Chapter that describes a semi-formula for success. The key, according to Gary, is....wait for to every blog, website, every social tool on the internet for years and companies will beg to advertise on your blog. That's it. He even advises not complaining about waiting years for your success to come to include surfing the net and social sites for 6-8 hours a day. I simply dog ear good ideas for future reference and I ended up with one page - seriously. My plan is to take this book to the recycle bin so the local recycling plant can "CRUSH IT".
Anonymous More than 1 year ago
Heads-up, this might spar a, "No duh," from some of you (even myself to myself), but it's worth mentioning that the Enhanced eBook file type is only compatible with the Nook Color (and not PC reader, not iPad, not iPhone, not Android...). Customer service was super nice in rectifying this issue for me only moments after realizing the mistake so I could re-purchase the non-enhanced version of the eBook. The non-enhanced version is also a couple of bucks more. Oh yeah, the book itself is pretty good, too.
shankarganesh on LibraryThing 28 days ago
Gary nails it about why your personal brand matters in the long run. The book is very fast-paced, in authentic Gary style.Don't expect groundbreaking stuff, but Gary does convince you to use the new medium of business - social networking sites like Facebook et al to your advantage. Now is the time, he says.
slsummers on LibraryThing 28 days ago
I listened to the audible version which was great! I really enjoyed Gary's "off the script" additions.
crosbyc on LibraryThing 28 days ago
A fun, fast read in Gary Vee's passionate voice. Motivating!
daveguerra on LibraryThing 28 days ago
Gary Vaynerchuk's debut book packs plenty of passionate punch!!! He is as passionate about what he does as he is about wine. When you read this book you are reading what is in Gary's heart. He pulls no punches and offers no magic beans, no smoke and mirrors, just a plain old common sense approach to the success he now enjoys. Recommended reading for everyone. Whether you like his message or not, there are golden nuggets in this book that anyone will appreciate.
JulieBaugh on LibraryThing 28 days ago
As someone with an art selling website, promoted by a blog, I make a lot of use of social media, and am all for any book that says it can help me make better use of it in some way. This book received a good review on someone¿s blog, which brought it to my attention. I fit in my social media useage around around childcare and housework (a large house and garden) as best I can. The title itself loses something in translation ¿ to me it would mean to squash something, and, similarly, when he speaks of his successful time running a stall in an arcade, ¿We killed it¿, would to me mean that they put a stop to it (he must mean they ¿nailed¿ it).Once I¿d read that I would have to be on the internet from 9 pm until 3 am, I knew this wasn¿t going to be for me, because I have to stop at about 11.00 to make sure I get enough sleep. I can¿t even stay up until 3 am one night running, I just wouldn¿t be able to function the next day. If I did it for any length of time, it would probably ¿kill¿ me rather than anything else. Having got to this point in the book, I had realised by now that the basic message is to work seriously hard at social networking, rather than just do what you can which, which is more often the usual advice.Mr Vaynerchuk says nothing about how I should fit the weekly ironing mountain in, nor weed my rather large garden. Presumably he is rich enough to pay someone else to do these things for him, but there must be other mere mortals like me, who need to balance social media against other calls on our time. We do not want our homes turning into a health hazard and our children being taken into care.What I did gain from this book was, however, a strategy for helping me better promote my blog. I won¿t be able to do it to the extent that the author wants, but I hope I can at least do more of what he says, such as comment more on other peoples¿ blogs. Also it is a readable and interesting book.
GShuk on LibraryThing 28 days ago
Motivational book that I stopped reading half way through because I could not wait any longer for something new. Very little meat.
shannonkearns on LibraryThing 28 days ago
Normally I think business books are a waste of time, but I really enjoyed this one. I found it to be entertaining, easy to understand, and applicable not only to business endeavors but to ministry ideas and online stuff as well. I really appreciate the way he lays out action steps and provides concrete ways to do things online. Highly recommended.
DanStratton on LibraryThing 28 days ago
I started reading Daniel Silva's Gabriel Allon novels several years ago. I love a good spy story and Daniel Silva never disappoints. This is another high energy installment in the Gabriel Allon saga trying to save his country from the evils of another international thug. Set in the present day, Silva weaves the story into the fabric of current events, offering commentary on our present situations, while telling a very entertaining story.What intrigues me most about the Allon series is he isn't CIA. Allon is an Israeli spy, working for The Office. I am fascinated by the difference in the way the Jewish mind reacts to threats, even the view of history. Silva's Israelis take threats very seriously and meet them head on, taking action before others have the chance to even act themselves. They don't wait around for the bully to throw the first punch. He makes it clear the lessons of the Holocaust have sunk deep into the fabric of the country. When they say, "Never Again," they mean it.The Defector picks up right after Moscow Rules and continues the story. As with real life, the act of helping the wife and children of a Russian oligarch escape will have strong repercussions that last well beyond the actual incident. This book is the mop up of the previous events, round two of the title bout. The oligarch strikes back, kidnapping not only one of the defectors Allon brought out, but Allon's own wife, in a bold attempt to get his children back. Allon must dig deep and once again become the hunter to get his wife back alive. The game of digging for information and creating plans is swift and rapid paced. As evidenced by my reading the entire book in three days, this story is on a frenetic pace.This is not a book for the weak of stomach. If waterboarding Al-Qiada terrorists bothers you, you won't last long in this book. The tortures used are brutal, fast and effective. There is more blood flow in this book than most of Silva's stories. There were parts I wanted to skip over, as it was too graphic for me. Sometimes less description can be just as powerful as a full rendition.I believe Silva is making a statement of the pointlessness of trying to negotiate with thugs. He shows how when time is of the highest priority, it doesn't make sense to 'ask nicely' and expect an answer. Silva's operatives know their enemies hate them and no amount of talking is going to change that hatred. The enemy has their own deep seeded beliefs and no amount of trying to explain why their belief is mistaken will result in an instant conversion. When people have been taught to hate their entire life, drastic measures may be the only course of action. Silva helps me understand the real life responses Israel makes to terrorists lobbing rockets into their cities on a daily basis. Bringing peace to the Middle East is not going to happen over a few weeks, months or years.Allon wins the day, of course, but Silva shows how no one really escapes these experiences unscathed. Sometimes I wish he would let Allon retire to his first love - restoring old paintings and leave him be. Of course, that can't happen. Israel can't rest either, in today's world. They have enemies constantly trying to destroy them. Constant vigilance and  action is the only way they will survive. Allon, like the entire nation, will have to keep fighting for their right to live.
Anonymous More than 1 year ago
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rltnspd More than 1 year ago
I highly recommend this book to anyone that is starting a business and wants it to succeed. Great ideas and the author talks straight sense. No nonsense at all! Enjoyable reading.
Anonymous More than 1 year ago
SELL YOUR NOVEL TO HOLLYWOOD by Arial Gold is a MUST to go along with Gary's book if you want to make money! The booming ebook business is here to stay and with Arial Gold nook book you are guaranteed to make extra money!
Anonymous More than 1 year ago
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jw713 More than 1 year ago
Love this book & became a big fan of Gary V after reading it.
EducatorsCoach More than 1 year ago
In this book the author teaches you how to effectively use social media, to get your message out there, and how to make money doing that.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
I admit, I read this cover to cover. Alot of it ws recycled ideas I've read and heard before. I do recommmend this as an introduction to this field or genre of books.
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Guest More than 1 year ago
This book is good. It does give a lot of specific detail. I also read this after I read "The 4 Hour Work Week" and "Crush It" seemed a little less exciting but overall it is good.