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Culture-Led Brands: Drive Growth, Build Resilience and Cultivate Resonance

By Leila Fataar, Edward Pilkington (Foreword by)
Paperback
$42.99
By Leila Fataar, Edward Pilkington (Foreword by)
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How can senior leaders harness cultural relevance to drive resilient, future—ready brands?

Culture—Led Brands offers a strategic, authoritative framework for executives navigating today's complex business environment. Written by globally renowned brand—builder, Leila Fataar, this book delivers proven tools and data—driven models to help you integrate cultural insights into every aspect of your brand strategy, ensuring your organization remains relevant, authentic and growth—oriented amid ong...

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