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Define Yourself: When Passion, Purpose and Business Collide
By Aaron Smith
Paperback
$22.99
By Aaron Smith
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"What a read! A warts-and-all depiction of the amazing journey of the KX brand."
Melanie Gleeson, Founder & CEO, Endota Spa
What happens when passion, purpose and business collide?
A global fitness franchise is born.
After discovering dynamic reformer Pilates in a boutique London studio, Aaron Smith brought the concept back to Australia under his own KX brand, disrupting the fitness industry and building a formidable franchise. But success doesn't come to those who aren't willing to sweat.
Defin...
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