Dissecting the Big Business of College

Pursuing the college process should reflect the process of buying a home where buyers are savvy to the interests of sellers. But that's not often the case with parents navigating the college process. Rather, they typically remain uninformed and vulnerable to the college interests. Colleges know this about parents and will exploit their weaknesses costing them thousands of college dollars.

Dissecting the Big Business of College reveals the business model of the college and brings it to the fo...