Entrepreneurial Leadership: The Art of Launching New Ventures, Inspiring Others, and Running Stuff

Entrepreneurial Leadership: The Art of Launching New Ventures, Inspiring Others, and Running Stuff

by Joel Peterson

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Overview

Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson.

Many leaders see their roles as presiders/managers, with a primary focus on keeping results consistent with past performance and on budget. These kinds of leaders make important contributions but rarely leave a mark on the businesses they serve. For those wanting to make a lasting impact, new skills are required. They need to learn to launch new initiatives, inspire others, and champion innovative approaches. Joel Peterson calls these higher-level leaders “entrepreneurial leaders,” and they create durable enterprises that deliver on their promise.

After three careers, four decades of marriage and seven kids, and demanding roles as CFO, CEO, chairman, lead director, adjunct professor, founder, author, entrepreneur and investor, Joel Peterson is often sought as a mentor and coach by leaders and aspiring leaders. He has worked with all types of leaders and considers the entrepreneurial leader to be the highest level of influence.

Peterson lays out a path to achieving this summit, with a series of leadership maps organized around the four essential basecamps on the path to Entrepreneurial Leadership:

  1. Establishing Trust
  2. Creating a Sense of Mission
  3. Building a Cohesive Team
  4. Executing and Delivering Results

These core philosophies, while easy to summarize, can be extremely difficult to implement. As Peterson says:

“This book of maps and mindsets is aimed at those who hope to lead others, help them achieve their best, break new barriers, change the status quo, create a legacy, develop a brand, and enjoy a life-altering experience.”

Let Entrepreneurial Leadership guide you on your journey.

Product Details

ISBN-13: 9781400216758
Publisher: HarperCollins Leadership
Publication date: 04/21/2020
Pages: 256
Sales rank: 540,960
Product dimensions: 6.10(w) x 9.10(h) x 1.10(d)

About the Author

Joel Peterson is the chairman of JetBlue Airways and the founding partner of Peterson Partners, a Salt Lake City-based investment management firm. Joel is on the faculty at the Graduate School of Business at Stanford University and has been since 1992. After three careers, four decades of marriage and seven kids, and demanding roles as CFO, CEO, chairman, lead director, adjunct professor, founder, author, entrepreneur and investor, Joel is often sought as a mentor and coach by leaders and aspiring leaders.

Table of Contents

Foreword ix

Introduction: A Night Alone on the Mountain xiii

The World Needs More Entrepreneurial Leaders xxi

Build Trust 1

Step 1 Assessing Core Values 3

Step 2 Rewriting Your Operating System 12

Step 3 Establishing Your Personal Brand 21

Step 4 Protecting Your Personal Life 29

Create a Mission 39

Step 1 Finding Meaning 41

Step 2 Setting Mad Goals 50

Step 3 Building Alignment 59

Step 4 Crafting a Culture 68

Secure a Team 77

Step 1 Hiring Great People 79

Step 2 Demonstrating Effective Attitudes 90

Step 3 Helping People Improve 97

Step 4 Firing With Empathy 104

Deliver Results 115

Map 1 How to Make Decisions 117

Map 2 How to Sell 127

Map 3 How to Negotiate 135

Map 4 How to Raise Capital 143

Map 5 How to Communicate 151

Map 6 How to Run Great Meetings 158

Map 7 How to Use a Board Effectively 167

Map 8 How to Overcome Adversity 176

Map 9 How to Survive Growth 185

Map 10 How to Drive Change 193

Epilogue 201

Acknowledgments 205

Notes 207

Index 213

About the Author 225

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