Even A Geek Can Speak: Low Tech Presentation Skills for High-Tech People

Even A Geek Can Speak: Low Tech Presentation Skills for High-Tech People

by Joey Asher

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Overview

In today's high-tech world, it's cool to be a geek. But it's not cool to talk like a geek. Even a Geek Can Speak shows anyone how to express complex ideas in ways that are simple, that connect with listeners, and that persuade.

Focusing Your Message: One internet security executive won over non-technical business owners by focusing on the importance of internet security to the business world. Result: Listeners said - I'm buying that stock.

Keeping it Simple: A software consultant steered clear of the technical details when pitching to a CEO and focused on three key points: saving money, security and competitiveness. Result: He won the business.

Telling Stories: A telecommunications saleswoman spoke to a users' group and illustrated her points with stories, rather than dwelling too much in detail. Result: A jump in new orders.

Not Looking Like a Geek: An internet executive learned to connect with his audience merely by energizing his voice. Result: He received praise unlike any he'd received before.

Product Details

BN ID: 2940014011761
Publisher: Persuasive Speaker Press
Publication date: 07/01/2006
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 200
File size: 2 MB

About the Author

Joey Asher is a professional communication and selling skills coach who has worked with executives, managers, and salespeople at hundreds of firms including Global Payments, The Weather Channel, UPS, Kimberly-Clark, Alston & Bird, PricewaterhouseCoopers, NDCHEALTH, AMVESCAP, Verizon, UPS, MCI, Scientific-Atlanta and Kurt Salmon Associates.

His first book, 'Even a Geek Can Speak: Low-Tech Presentation Skills For High-Tech People,' was published by Longstreet Press in 2001 and is in its second printing (2006) by Persuasive Speaker Press. 'Selling and Communication Skills for Lawyers' was released in 2005 by American Lawyer Media. 'How to Win a Pitch' released May 2009 by Persuasive Speaker Press. His latest book, "15 Minutes Including Q and A" will be released Sept. 2010.

Joey's background is both as an attorney and as a newspaper reporter. He worked as an adjunct professor of law at Emory University School of law and was an attorney at Troutman Sanders L.L.P in Atlanta. Prior to law school, he worked as a newspaper reporter for the Gannett newspaper chain in Georgia and New York. Joey graduated from Cornell University and Emory University Law School.

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