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Field Guide for A Winning Sales Organization: A Practical Guide to Sales Operations (Abridged)

By Paul R DeCoster
Narrated by: Steve Floyd
Abridged — 4 hours, 55 minutes
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By Paul R DeCoster
Narrated by: Steve Floyd
Abridged — 4 hours, 55 minutes
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Field Guide for A Winning Sales Organization by Paul R. DeCoster is a compelling exploration of the intricate, and often misunderstood, world of Sales Operations. In this book, Paul uses his wealth of cross-industry experience to simplify concepts using practical templates and frameworks. He underscores that amidst the overwhelming array of metrics, data points, and business tools, the heart of a successful Sales team lies in building lasting relationships.

The book caters to Sales Operation...