For the Love of Beef: The Good, the Bad and the Future of America's Favorite Meat
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We don’t eat beef to stay alive, we eat it to feel alive.
We eat beef for the experience. We eat it for the texture, the aroma, the atmosphere. Whether it’s prepared in a backyard or a bistro, North Americans LOVE beef. Look at it this way: the French have their wine, the Germans have their beer—and the Americans have their beef.
From hamburgers to meatballs, briskets to ribeyes, the average American eats almost 60 pounds of beef every year. Yet, how well do you know the steak on your plate, ...























