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From the Ground Up
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This item will be released on Jul 30, 2026
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THE bible for anyone looking to build a brand from scratch, from the co-founders of global success frank body.
The only thing scarier than a new idea is an old one.
Jessica Hatzis and Bree Johnson, co-founders of cult branding agency Willow & Blake and the $100m global skincare brand frank body, share their expert advice on building a brand from scratch - the ethos, process, opportunities and pitfalls to avoid - from both their own journey and that of other notable Australian entrepreneurs.
Wi...
The only thing scarier than a new idea is an old one.
Jessica Hatzis and Bree Johnson, co-founders of cult branding agency Willow & Blake and the $100m global skincare brand frank body, share their expert advice on building a brand from scratch - the ethos, process, opportunities and pitfalls to avoid - from both their own journey and that of other notable Australian entrepreneurs.
Wi...
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