Gamification in Sales & Support
By Mario Herger
Paperback
$49.90
By Mario Herger
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Research shows when people are engaged they are more productive. That's why gamification has caught on in the corporate world. The clever combination of fields such as game design, psychology, motivation theory, neurophysiology, and behaviorism has been scientifically shown to improve engagement and compliance. While sales contests and other game elements have been used in the past for sales and contact centers, gamification is a much more sophisticated and comprehensive solution. The examp...






















