Global Warming Is Good for Business: How Savvy Entrepreneurs, Large Corporations, and Others Are Making Money While Saving the Planet

As consumers demand planet-friendly products and investors look for "green companies" to put their money into, more and more businesses are actively seeking ways to fill this demand. Whether their initial motives are altruistic or not, entrepreneurs, venture capitalists, and corporate leaders are finding a huge market for green goods and services. Bottom line: Global warming is good for business.In Global Warming Is Good for Business, journalist K.B. Keilbach explores the people and forces ...