How to Start Your Business with or Without Money: A Practical Approach to 'Small Beginnings'

How to Start Your Business with or Without Money: A Practical Approach to 'Small Beginnings'

by Bridge Adams Eshun

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Product Details

ISBN-13: 9781490712048
Publisher: Trafford Publishing
Publication date: 08/28/2013
Pages: 144
Product dimensions: 5.50(w) x 8.50(h) x 0.34(d)

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HOW TO START YOUR BUSINESS WITH OR WITHOUT MONEY

A PRACTICAL APPROACH TO 'SMALL BEGINNINGS'


By BRIDGE ADAMS ESHUN

Trafford Publishing

Copyright © 2013 Bridge Adams Eshun
All rights reserved.
ISBN: 978-1-4907-1204-8



CHAPTER 1

PHASE ONE

Why Start Small?

In the beginning God created heaven and earth and the earth was without form ...

—(KJV)Genesis 1:1

I once visited a church where the pastor asked for testimonies to be shared to the glory of God during service. As it notably happens during such calls, lots of people got up to share their testimony including those who have heart-moving testimonies, those who want to thank God, and those who just get up because they want to be recognized or for whatever reason they hold. But as they came, the pastor screened them down to ten people. After over twenty minutes of nonstimulating and sleep-inviting testimonies, the whole church was becoming dull. Then it got to the turn of the last woman to share her testimony. When she stepped up, she asked if she could speak in a local dialect since she could speak very little English though she understands very well when spoken to. The rather humble woman, crippled in one leg, gave the shortest testimony; but her three-minute testimony got the whole church giving her a standing ovation for over three minutes to the glory of God. According to her, she is not known very much in the church for her quiet nature except for the pastor who has had an interaction with her though she has been a regular member of the church for some time.


Her testimony

Thank you, Pastor, for this opportunity, I will be as brief as I can. I want everyone to know that God has given each and everyone a gift and enough resources to use to its fullest if they so wish no matter their situation. Of all the gifts, the most notable of them is our minds. As long as we can change our mind-set and think of something, we can do it, and I am a living testimony.

As I stand before you, I don't know my mum or my dad. I have no formal education, never! And I am crippled because my dad beat my mum and sacked her when she was pregnant with me according to the story I was told as I grew up. My mother gave birth to me in a premature state and died during childbirth, and as a result of the beating I was born a cripple. But today I stand before you to let you know that God has done something great for me, but I had to take the first step of faith. Starting as a beggar on the streets of Lagos then to a basket weaver, today, I am a proud owner of a business in London and Nigeria. I cannot tell you my entire story on this stage, but all I can say is just pray to God and you will know and understand that no matter your circumstance, if you are ready to move with humility, God will help you to get to your dreams with the right attitude. I want to use this opportunity to thank God and this church for its teachings on success. This is where it all started when I was brought here by the pastor who picked me off the street.

I want to thank you once again, Pastor, for the love you showed me by bringing me here and thank God for using you to make me a successful woman. With this, I donate to this church its first sixty-seated bus. My verse for you is Genesis chapter 1 verses 28-30. Thank you.


This woman's story really got me to understand what the Bible says in Genesis chapter 1 verses 28-30. I started reading it with meditation and rapt attention like she advised. "And God blessed them, and God said unto them, Be fruitful, and multiply, and replenish the earth, and subdue it: and have dominion over the fish of the sea, and over the fowl of the air, and over every living thing that moveth upon the earth. And God said, Behold, I have given you every herb bearing seed, which [is] upon the face of all the earth, and every tree, in which [is] the fruit of a tree yielding seed; to you it shall be for meat And to every beast of the earth, and to every fowl of the air, and to every thing that creepeth upon the earth, wherein [there is] life, [I have given] every green herb for meat: and it was so."

If this were a Bible class, I would have taken time to break it down and explain one after the other, but these verses got me to really understand that everything we need to push us to where we desire to be in life was given to us in abundance from creation. God made everything and said, "Behold I have given to you ..."

The natural resources we have, the life we share, the air we breathe, the people around us, the brains we have, and so on. All these resources are worth every penny we need to get started. All we need to do is to convert the abundance of these resources at our disposal into cash when need be. It's simple. As anonymously said, the best and most important things in life are free.


The Beginning of Creation

According to the Bible, before God created the heavens and earth, it was without form (zero). The only resource we know he had available unto him was his unlimited power (the word of mouth, the same power we have.) The Bible talks about the power of the tongue in Proverbs 18:21. It says, "The tongue has the power of life and death, and those who love it will eat its fruit." God used this power to the best of his abilities. But he just did not just get up to do it; he planned what to do, how to do it, what to start with, where to start from, had the readiness and desire to do it; and he got into action and at every point in time. He stopped to analyse and see if what he had done was good and assess if he was on track. I am sure you got the sequence.

Let's consider the birth of a baby. Even before the baby comes out, within the nine months in her mother's womb, her food would have already been prepared in the form of breast milk. (This is free.) But that is even the second most important provision made for the baby before she comes into the world. Before that, God had already in the human system, provided every necessary and needed nutrition, food, and substances that will help the baby survive in the mother. The question is when the baby comes out, who teaches the baby how to suck the breast milk? No one, but as soon as she lands and the breast directed to her mouth, she stops crying and starts feeding herself. How did she know that she has to suck? According to science, a signal is sent from the mothers breast to the brain of the baby and that triggers the baby to start sucking. That is the first most important provision made by God to help a baby grow when she gets into the world. (That same provision has been made for you if you want to succeed.) All the baby needs is to be shown where the breast is. That's all. The rest of the action is up to him/ her. The facilitator of the baby's growth came from three main sources. Two were provided by God and one the baby's own effort to use what has been provided:

1. The breast milk: An already-made natural resource provided from creation.

2. The Mind: Her ability to know she has to suck the breast comes from the mind, a creation of God that cannot be easily understood by man. Eccl.3v11, "He has made everything beautiful in his time: also he has set the world in their heart, so that no man can find out the work that God maketh from the beginning to the end."

3. Action: The ability of the baby to act by sucking the breast milk is what concludes it.


These resources and processes are what help the baby to grow into a woman or man. All the baby has to do is to make use of what has already been provided by God. Act (action causes a turnaround) and, as the baby grows, the resources keep coming, and it's all about recognising them and making use of them.

What this means is that everything you ever need or want has already been provided before you were born or even before a good and convincing idea was dropped on your mind. All you need to do is to identify the resource and move into action. It does not matter at which level—cultural, educational, or social background—as long as the provisions have already been made available at creation.

Everyone has an account of abundance opened on their behalf before they were born. All we need to do is to activate and make use of that account.


Your decision is what makes the difference. Every change that takes place in our lives is by the measure of decisions, actions, and inactions our parents started taking for us as babies and the decisions we started taking for ourselves as we took charge of the decision making process while growing up.

"The way you think, see yourself and the things around you, dictates how you perform in life."

The scenario of life is another typical example of small beginnings. As babies, we grow from 0-1-2-3 and so on. Almost all of the things around us are designed to operate that way, and so are our business lives.

"Growth is like a ladder, each step defines the next step to come. Only those with wings can fly from the bottom to the top without using the steps and those who grow wings and fly without using the process of growth fall when they get to the top because they will have no foundation to stand on."

If you think you have taken all the steps there is to take and yet consider yourself still at point one, I've got news for you:

1. Either you did not understand the steps you were taking before you took them, or

2. You took the wrong steps because every good and positive step moves us a stride ahead.


It is not for any reason that statements like "a thousand-kilometre journey starts with a step," "Rome was not built in a day," and "Little drops of water make a mighty ocean" exist.

All these statements remind us of the fact that others have taken the same road of starting small, have learnt from it, and have found it worthwhile. It is therefore imperative not to despise small beginnings as many want to build their Rome in a day. If we would endeavor not to despise small beginnings, it is then important to know how to start small.

There are two roads to success, one that comes with pain and struggle before happiness and one that comes with happiness before pain and disgrace. The Bible says in Matthew 7:13-14, "Enter ye in at the straight gate: for wide is the gate, and broad is the way, that leads to destruction, and many there be which go in How to Start Your Business with or without Money thereat: Because straight is the gate, and narrow is the way, which leads unto life, and few there be that find it."

Which one do you choose today? You must be among the few who would choose to go through the straight and narrow gate that leads to life and success yet a difficult route.

Whichever one you choose has a price attached; but the magnitude, type, and the time of the price is in your decision. Choosing to start small and patiently go through the mill is called the art of growth. You must desire to choose the path that enables you to grow in humility rather than the one that will bring you misery.

The Bible, which is the overall guide of life, says in Psalm 126:5 that "they that sow in tears shall reap in joy." Why would the Bible associate sowing with tears and reaping with joy?

Therefore, if anyone wants to reap before sowing, that person must then realize that there is something wrong. It is a simple principle of small beginnings. Sow before you reap, and sowing starts with just a single seed, and that single seed has already been provided. So what else do you need? Do the self-analysis test in honesty and answer yourself.

One would ask, if the seed has been provided, where is it?

Answer: It's inside of you (Life, energy, strength, health, and your mind),

It's around you (natural resources, problems, and challenges),

It's with you (your network of family and friends, other people's money, other people's experiences and knowledge) and

It's for you (just ask).

Someone once said, "Too many people climb the ladder of success only to find that it is leaning against the wrong wall." You would not like your dream to be built on a wrong foundation. You will be in for a great setback later on if realized at a time when you need the peace and happiness to enjoy your success. Remember, you have the power to choose, but you do not have power over the consequences of your choice.

I must emphasize here that small beginnings is quite relative as there is no universal definition of a small beginning because what may be considered small by you may be considered big by someone else and vice versa, but for the purposes of this book, I am referring to small beginnings as a situation where the individual desiring to engage in a business or activity has no money or already prepared source of income or resources where they can easily tap into.

I've spent the last few years learning everything there is to know about starting small and building a great business out of nothing, and I've taken the time to write down everything I've learned and discovered alongside what other people have gone through under the same circumstances in this book in a plain and easy-to-understand language.

For you, the difficulty of starting small will be something of the past, and it will be on your fingertips since you have the light. This book is the light written to make starting a business an enjoyable adventure. It will allow you to see and understand starting small better. Though it is not an easy task to start small, knowing and understanding it is the first key.


Summary

Simple reasons to consider if you still question why it is necessary to start small:

1. Out of nothing the world was created—You do not need to have all your resources in place to start a business. Use what you have to get what you want. If you want to get everything before you get into action, you may never be ready even if you are given one thousand years. Besides, the basic resources you need to do whatever you want in this world have already been made available to you even before you were born. Just use what you find available to you.

2. Starting small gives a better understanding of what you are doing, and it directs your dream—If you know where and how you started, it helps your level of understanding and helps you to expand to a desired destination.

3. Starting small helps in evaluating what is available and what is yet to come and offers the opportunity to better care for it—If you struggle to put something in place out of nothing, you will do well to keep it for something.

4. It prompts when you are doing anything that can or will harm what you have worked so hard to build.

5. Starting small serves as a monitoring tool of growth—Things grow as they move on and gain strength as they go. In everything we do, if we look back at what we have done, it reminds us of our capabilities, the challenges, achievements; and it invariably reminds us of where we are determined to get to, and it motivates us to realize a dream.

6. Starting small makes us wise in spending—The simple fact that you squeezed water out of stones is enough reason for you to know how and where to spend what you have struggled to acquire.

7. It motivates your move to the next step—Your foundation must be like a pyramid. A pyramid has a big base at the bottom, and it rises to a sharp small apex at the top. In small beginnings, you have to reverse the pyramid because of the lack of certain basic factors such as experience, money, and knowledge to handle the big situations. So you start building your business with the little strength you have and as you grow in experience, knowledge, and capital, so you reinvest to grow your business. And starting from that small point to the broad top where you can actually build that dream offers you the needed confidence and belief in yourself because you have what you can measure up to and the foundation to stand on.

The key here is to start from the scratch with whatever you have and keep building and growing until you get to the top. If you are able to make a dollar out of a cent, then you should be motivated enough to make a hundred out of a dollar and a million out of a hundred.

Starting small brings positive pride and offers an educative and motivational story to share someday—Your story and experience is what people would mostly consider when they have to look up to you for advice and leadership especially your children. The sound of your name would always raise questions such as who is that, what is his/her experience and answers to these questions are what will set you apart or add you to the masses.

8. Starting small offers a clear outlook of what you want do—Even with a large capital in hand, it's still wise to start at a point considered as its beginning because you need to do things gradually which will help you assess how the business goes, how to better your products and services, and how to deal with your clients and competitors. Other than that you may go in fully to start a business with everything you posses, and should anything go wrong, the effect ripples down to the very core of your dream.

9. Experience cannot be bought. It can only be acquired by going through the process. Small beginning offers the grounds for experience, growth, and knowledge acquisition. When businesses are looking to do employment, they ask for years of experience; and in some cases, your experience will determine your remuneration. In business building, your experience brings to bare your knowledge, and these shows in the result you produce. Real education is not what is given to us by someone in the classroom but what we learn for ourselves.


(Continues...)

Excerpted from HOW TO START YOUR BUSINESS WITH OR WITHOUT MONEY by BRIDGE ADAMS ESHUN. Copyright © 2013 Bridge Adams Eshun. Excerpted by permission of Trafford Publishing.
All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.
Excerpts are provided by Dial-A-Book Inc. solely for the personal use of visitors to this web site.

Table of Contents

Contents

Introduction: The Paradox, 9,
Resources, 13,
Phase One: Why Start Small?, 21,
Phase Two: Determining Your Position and Destination, 32,
Phase Three: You Start at the Bottom, 55,
Phase Four: The Next Step Additional Skills, strengths and knowledge required, 110,
Phase Five: Prepare—The Rest Will Follow!, 127,

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