Impulse: Why We Do What We Do Without Knowing Why We Do It

“It seemed like a good idea at the time” has been the limp excuse of many a person whose actions later became cause for regret. Although we see ourselves as rational beings, we are far more likely to act according to impulse than logic. Nor is this always a bad thing, David Lewis suggests. Impulse explores all the mystifying things people do despite knowing better, from blurting out indiscretions to falling for totally incompatible romantic partners. Informed by the latest research in neuro...