Innovation in Service Industries: An Investigation of the Internal and External Organizational Contexts from the Laboratory of Real Estate
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Susanne Hügel studies innovation in service industries from the industrial organization and behavioral theory perspectives, therefore chooses the real estate industry as object of study. The author examines the existing research on firm innovativeness, proposes a more advanced concept, and empirically validates a new measure in a service industry context. Thereby, the innovation status quo of the real estate industry is studied. In addition, the book addresses the impact of slack resources ...






















