Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth

Innovation is a major directive at companies worldwide. Everyone wants to know how to get more out of their efforts, to make good ideas cost less and last longer. But in these tough timesand as the global business landscape becomes increasingly complex and diverse we cant rely on the old formula that has sustained innovation efforts for decades: a mix of top-down policies, expensive RMittiCool, an affordable fridge made entirely of clay that consumes no electricity, is 100% biodegradable, a...