Just Not That Likable: The Price All Women Pay for Gender Bias

Senator Romero provides the first comprehensive accounting of why we like “Howard” but dislike “Heidi” in leadership roles—and what we can do to overcome this gender bias.

Gloria Romero—former California Senate Majority Leader and Professor Emeritus of Psychology—shatters the glass ceiling in a sweeping takedown of gender bias at the workplace and the price women and society pay for the virulent, double standard of “the likability factor” that persists in the workplace. She exposes the link ...