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Overview

Modem und faszinierend - So kann man die durch zahlreiche anglo-arnerikanische Begriffe gepragte Fachsprache des Managements charakterisieren. Dabei handelt es sich nur zum Teil um die Ubersetzung bisher schon benutzter deutscher Begriffe. In den meisten Fallen sind damit jedoch neue Inhalte und modeme Management- Konzepte verbunden. Dieses folgt einerseits aus der fortschreitenden Inter- nationalisierung der Wirtschaft, andererseits aus dem verstiirkt zu beobachtenden Trend, urspriinglich ...

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Categories

Business Management & Leadership Management - Professional & Reference